Hot Spot Analysis
September 6, 2020
- The Dynamics of Change in Application usage pattern of users depend on many factors like the Behavior & attributes of users as well as Seasonal Factors like Duration of the month, Time of the day.
- An Approach to increase and improve engagement of users on Social Platform through Application Recommendations with real time change based on User behavior.
Analytics Led Approach
- Patterns identified and new business rules obtained from the analysis.
- Establish rules to be implemented in the system based on transaction amount, expense type and associate profile.
Critical Success Factors
- Easily implementable Rule Based Algorithm whose results have been validated through Statistical Methodology.
- Real Time Monitoring of the Algorithm for Optimum Performance.
- More Dynamic and Adapts to change in user Behavior to provide Recommendations.