Enterprises of all stripes have started to invest heavily in AI to help them understand their customers more deeply and to gain the advantages of superior customer experience (CX). Yet as leaders strive to form a more complete picture of customer preferences and behaviours, they continue to rely on ageing survey-based measurement systems that for decades have formed the backbone of CX efforts.
In the age of VUCA world & Industry 4.0 revolution, AI continues to dominate the business landscape. Whilst the naysayers have advocated the doomsday for humanity by predicting the advent of singularity, AI for good & all have several applications to usher a new change in how we make decisions at enterprise and personal fronts.
For the larger mass of professionals, the words “artificial intelligence,” or AI, often conjure up images of robots, the sorts of robots that might someday take their jobs. But at the enterprise level, AI means something different. It has enormous power and potential: it can disrupt, innovate, enhance, and in many cases totally transform a business. […]
Featured Article: Author: Sandeep Sudarshan, CTO – Telecom, Capgemini UK The Communications sector has seen disruptive changes in the last decade from being a basic telephony and SMS provider to a quad play operator under intense competition from media and hyperscalers and OTT innovators. As the market is gearing itself for 5G high speed low […]
Featured Article: Author: Nitin Srivastava, Director – Data & Analytics, Advance Auto Parts India To ride this tide of disruption, it is crucial to understand the pulse of customer behavior and demand and integrate it into a digital first approach. One of the key changes brought about by the COVID pandemic was the acceleration of […]
Featured Article: Author: Dr. Anish Agarwal, Global Head of Analytics, Dr. Reddy’s Laboratories The Metaverse is one of the most significant rising technologies right now. Some will say you have to travel in time to know about it. But the metaverse has given a huge platform to people to hypothetically get into the imaginary world. […]