India's largest platform and marketplace for GCCs, AI & Analytics leaders & professionals

Sign in

⁠India’s largest platform & marketplace for AI & GCC leaders & professionals
Become a Thought Leader
Become a 3AI Member

Sign in

3AI Digital Library

< Go Back

Incentive Compensation administration for 8000+ sales force

3AI September 10, 2020

One of the top 3 US Pharmaceutical companies

Problem Statement

  • Robust solution with quick processing time and high quality error-free reports
  • Customizability via a “parameterized” method
  • Admin run included implementation of plans, special Incentives and company-wide Annual Contests
  • A centralized communication system to enable field staff (sales and Mgmt) to access reports, documents and other business information

Analytics Led Approach

  • Comprehensive due-diligence exercise during proposal stage to understand key pain points
  • Rendered a simple user-friendly tool to perform ‘What-if’ analysis on IC Computations/ payouts
  • Designed a structured workflow based tool to capture qualitative metrics for IC computations
  • Optimal reports distribution mechanism provided through Sales Portal for matrix driven access control

Business Impact

  • Transparent project management approach for dynamic project tracking
  • Standardized and formal data management processes
  • Reduced cycle time by 2 days
  • Successful adoption of sales portal to make report distribution efficient and hassle – free

Critical Success Factors

  • Saved over $ 5MM in operating costs over 5 years
  • Parameterized tool provides requisite flexibility, with ease of use aiding rapid response to the organizational changes and superior report distribution mechanism

    3AI Trending Articles

  • AI in Drug Discovery

    Featured Article: Author: Vijay Morampudi, Director & Head of AI, Wavelabs Technologies Drug discovery takes 12-15 years and a median investment of nearly $1 billion to bring a new drug to market. While the true cost of research and development may be as high as $2.5 billion per marketed therapy, when factoring in abandoned trials and […]

  • Data and Analytics enabled Customer Experience in Supply Chain

    Featured Article: Author: Divya Kalra, Analytics Practice Lead, Philips Background and Context Efficient Supply chains mean provide right product at the right time and right place. The focus of supply chains has always been operational excellence. However, the recent pandemic, chip shortages has forced the supply chains to focus on customer experience as well. The […]

  • Google investigates ethical AI team member over sensitive data handling

    Google’s diversity efforts have been questioned by employees and adds to years of angst, including several resignations and firings in the AI department. Alphabet Inc’s Google is investigating a member of its ethical AI team and has locked the corporate account linked to that person after finding that thousands of files were retrieved from its […]

  • Transforming Enterprises with a Generative AI Strategy

    Featured Article: Author:  Vijay Morampudi, Director, Wavelabs Technologies Generative AI has the potential to revolutionize industries as a whole. As a leader, it is crucial tocreate an effective generative AI strategy for your enterprise to stay competitive and take advantageof the technological advancementsThis article presents seven practical steps that can be followed to create a […]