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3AI Digital Library

WEBINAR: Winning with Advanced Analytics in CPG

September 27, 2020

Kapil Malhotra
Head of Digital Analytics at Course5i

CPG industry has been caught off guard amidst unprecedented digital transformation underway, changing consumer behavior, and rapid mix shifts in go to market channels. Important lessons are being learnt.In this webinar, Kapil attempts to decode the most important digital and advanced analytics interventions across the CPG value chain, and proposes the roadmap to become more agile, efficient and competitive. Key takeaways: 1. Understand the most important KPIs for CPG, and their drivers 2. Decode the data sources and how they are transforming, being key ingredient 3. Know how Digital & Advanced Analytics can drive transformation

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