India's largest platform and marketplace for GCC & AI leaders and professionals

Sign in

India's largest platform and marketplace for GCC & AI leaders and professionals
Become a Thought Leader
Become a 3AI Member

Sign in

3AI Digital Library

< Go Back

Customer Analytics and AI – Application & Adoption across industries

July 11, 2021

Rajneesh Pathak
Ex- VP – Augmented Intelligence, Genpact

In next 3 years, almost 95 percent of all customer interactions will be through channels supported by Artificial Intelligence. From personas to prediction to personalization, today Consumer Analytics & AI are changing how firms engage with customers and generate value. As marketing has become increasingly data-driven over the last 20 years, the tools required to analyse data and derive actionable insights have become increasingly sophisticated — especially through Machine Learning. They have revolutionised the industries by augmenting efficiency and productivity of customer experience processes.

In this webinar, we will explore stories from different industries on how Customer Analytics & AI are transforming customer centric business models

    3AI Trending Articles

  • How Artificial Intelligence technology is transforming Retail

    Featured Article: Author: Joginder Chhabra, DS Group Retailing Industry worldwide including India is going significant transformation with increased focus on e commerce and hybrid retail business models since last decade. The new age retailers are increasingly strategizing to engage shoppers directly due to which the traditional business models adopted by retailers are under significant pressure. […]

  • Telco Evolution: Expanding Beyond the Core

    Featured Article: Author: Siddharth Shah, Airtel In today’s rapidly changing digital world, telecom players are undergoing a transformation from being mere connectivity service providers to becoming comprehensive digital platforms. This is driven by the interplay of dynamically evolving customer expectations and opportunities for long-term growth. Telcos are diversifying their offerings and in fact, a McKinsey […]

  • AI propels progress for the differently abled

    AI or Artificial Intelligence is a Data Science Function that trains the computers to learn through experiences and perform tasks at cognitive levels adjusting to certain inputs. Artificial Intelligence is a field of Data Science and over the years it has emerged as a significant function across all businesses. AI or Artificial Intelligence is a […]

  • SolarWinds cyber attack: Catalyst to rethink Federal Cybersecurity

    Federal chief information officers and chief information security officers didn’t get a lot of sleep last week, and may not for the foreseeable future. CIOs and CISOs have spent a long week trying to get a handle on the impact on their networks, systems and data from the SolarWinds cyber attack. After the Department of Homeland […]