India's largest platform for AI & Analytics leaders, professionals & aspirants

Sign in

India's largest platform for AI & Analytics leaders, professionals & aspirants

3AI Digital Library

Customer Analytics and AI – Application & Adoption across industries

July 11, 2021

Rajneesh Pathak
Ex- VP – Augmented Intelligence, Genpact

In next 3 years, almost 95 percent of all customer interactions will be through channels supported by Artificial Intelligence. From personas to prediction to personalization, today Consumer Analytics & AI are changing how firms engage with customers and generate value. As marketing has become increasingly data-driven over the last 20 years, the tools required to analyse data and derive actionable insights have become increasingly sophisticated — especially through Machine Learning. They have revolutionised the industries by augmenting efficiency and productivity of customer experience processes.

In this webinar, we will explore stories from different industries on how Customer Analytics & AI are transforming customer centric business models

    3AI Trending Articles

  • Carlyle is the frontrunner to acquire Mphasis from Blackstone

    Carlyle Group is negotiating with at least half a dozen banks and a pension fund to buy out Blackstone’s stake in Mphasis. Binding offers due today. Mumbai: Private equity firm Carlyle Group has emerged as a probable frontrunner to acquire Mphasis Ltd. from Blackstone Group, in what could be the largest buyout in the Indian IT space, according to people familiar […]

  • Salesforce embraces the public cloud with Hyperforce

    Salesforce is letting CIOs choose where they run its software, easing compliance with data protection and data sovereignty laws. Salesforce.com President and COO Bret Taylor believes the SaaS vendor has made “probably the most significant technological shift” since its CRM platform first launched 21 years ago. But Taylor wasn’t talking about the company’s agreement to acquire […]

  • The Best Practices for IoT Analytics

    In most ways, Internet of Things analytics is like any other analytics. However, the need to distribute some IoT analytics to edge sites, and to use some technologies not commonly employed elsewhere, requires business intelligence and analytics leaders to adopt new best practices and software. There are certain prominent challenges that Analytics Vendors are facing […]

  • IIT Kanpur introduces Master’s programs in Cybersecurity

    IIT Kanpur has introduced three new cybersecurity postgraduate programs with intent to to address the need of cybersecurity personnel by ensuring training of dedicated and highly skilled manpower.   With a view to meet the shortfall in trained and skilled cybersecurity personnel in the country, the Indian Institute of Technology, Kanpur has decided to introduce […]