India's largest platform for AI & Analytics leaders & professionals

Sign in

India's largest platform for AI & Analytics leaders & professionals

3AI Digital Library

Competition assessment with Social Listening Using Sentiment Techniques

3AI October 27, 2020

Cloud and virtualization software services provider

Problem Statement

  • 40% sales reps do not use CRM solution for pre-sales activities
  • Data is scattered across multiple systems.
  • No tool to generate contextual insights to support sales activities

Solution Approach

  • Social Data through Radian 6

  • Data Preprocessing

  • Sentiment Mining

  • Network analysis


Business Impact

  • Discover social posts that matter most by mining conversations for meaningful insights.

  • Customer Summary:-Display accounts, sales achievement and support requests. Provide ability to prioritize pending deals.

Critical Success Factors

  • Integrated visualization
  • Heat Maps & Graph API’s

    3AI Trending Articles

  • Major Cybersecurity Incidents of 2020

    From ransomware schemes to supply chain attacks, this year melded classic hacks with extraordinary circumstances. WHAT A WAY to kick off a new decade. 2020 showcased all of the digital risks and cybersecurity woes you’ve come to expect in the modern era, but this year was unique in the ways Covid-19 radically and tragically transformed life around the […]

  • How Artificial Intelligence technology is transforming Retail

    Featured Article: Author: Joginder Chhabra, DS Group Retailing Industry worldwide including India is going significant transformation with increased focus on e commerce and hybrid retail business models since last decade. The new age retailers are increasingly strategizing to engage shoppers directly due to which the traditional business models adopted by retailers are under significant pressure. […]

  • Rethink Future of Work with HyperAutomation

    Featured Article: Author: Raghav Nyapati, Digital Transformation Leader- HyperAutomation, Rocket Software In the current situation of “New Normal” where economic & financial uncertainty compounded by pandemic are causing organizations to spend less on costly infrastructure, large staff and extensive real estate thus forcing them to think of “digital first options“, “remote work” and adopt “automation” […]

  • From Analytics to Gen AI: Understanding the AI & ML foundations of LLM’s

    Featured Article: Author: Nikhil Bimbrahw, Genpact From the moment we wake up, to the moment we go back to sleep, technology is everywhere. The highly digital life we live in and the development of our technological world has become the new normal. According to the International Telecommunication Union (ITU), almost 50% of the world’s population uses the […]