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Digital Marketing Opportunities and Applications

April 19, 2020

Sandeep Raut

Sandeep Raut
Founder & CEO at Going Digital

Digital Marketing has, in the past decade transformed how businesses develop. It has changed everything about the way the companies and market think & act. Also, It has revolutionized the reach of small businesses while demanding more from already established business. This Webinar will give you insights to the various components of digital Marketing , How is it helping industries for brand visibility and Lead Generation and also how to exploit it in the current scenario.

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  • Human Behavior & Human Data: Beyond Big Data

    In recent years, there has been a lot of hype around “big” data in the marketing world. Big data is extremely helpful with gathering quantitative information about new trends, behaviors and preferences, so it’s no wonder companies invest a lot of time and money sifting through and analyzing massive sets of data. However, what big data fails […]

  • Cybersecurity To Remain Hot In The New Year

    Despite a pandemic that raged around the globe for the better part of the year, the cybersecurity market retained investor interest in 2020 and many in the sector expect next year to be no different. “Security is a red hot sector with more and more money pouring into it,” said Andrew Atherton, managing director at Union Square […]

  • Global Captive Centers – The true enablers of Collaboration (Part-1)

    Featured Article: Author: Vinodh Ramachandran, Neiman Marcus Group Through my experience working for large retail GCCs I. have observed that most retailers, in addition to having a central data & analytics team (typically within tech rolling up to the CIO), also have analytics teams within the businesses running independently and managing all their data, reporting […]

  • 2020 marked a “turning point” for Cybersecurity in Australia

    Australians are on high alert about the threat of cyber attacks following Prime Minister Scott Morrison’s warning in June that Australia was targeted by a sophisticated “state-based” cyber-attack. It was, according to the Australian Cyber Security Centre (ACSC), the most significant and coordinated cyber-targeting against Australian institutions to date. The Prime Minister said while such […]